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How AI Innovation Empowers People and Improves Customer Experiences
Many organizations today view AI primarily as a tool to automate processes, improve efficiency, and even replace human roles. With such a narrow view, we miss out on AI's broader and more powerful possibilities. In Execo, I take a different view. It means AI should be used to help people work smarter, be more creative, and focus on what really matters. We see AI as a partner that enhances human capabilities, eliminates inefficiencies, and drives true innovation in how services are delivered.
NEW CHAPTER: ASPIRE JOINS FORCE WITH EXECO
Today marks an important milestone for Aspire. Here's the news of an exciting new chapter. We are happy to announce that we have been hired by the Execo Group and that we are joining the Execo Group.
Vandalia joins forces with Execo
I'm thrilled to finally be able to announce an important milestone in Vandalier's journey after 1 year. Bandarie has joined Execo. This marks a major step forward in our mission to deliver vetted and trained world-class inside sales talent to growing companies.
African Artificial Intelligence Joins Execo: Expanding Opportunities and Global Impact
Now that six months have passed since this important partnership, we are excited to announce a major milestone in African artificial intelligence. We have officially joined the Execo family. This shows a leap forward in our efforts to create significant opportunities in Africa by leveraging our expertise in data labeling and AI-driven services.
Introducing Aspire Marketing Group and explaining “why”
This is the only blog post we publish that clearly focuses on us. As an agency, we focus on customers, such as helping achieve goals, expanding marketing, and partnering to obtain implementation results necessary for the business. However, in my initial post, I felt it was appropriate to briefly introduce our purpose and mission. I remember saying it when I was younger when I was writing this article. “Companies write their vision and mission only so they can cite it to new customers and use it as a reason to fire someone.” The funny thing is, as I've grown, I've seen this mostly apply. A company's mission is mostly oral service, and leadership only relies on it when it's convenient. I've never understood this more clearly than when I worked with dozens of marketing agencies over the years. I'm a big reader, and my biggest influence has always been Simon Sinek. His book “Start With Why” (and related “Ted Talks”) has always been a deep inspiration for me. So it was always hard when the companies I worked for or worked with didn't understand their “why”, couldn't believe it, and worst of all, started with their “what” instead. Again, this challenge has never been more pronounced than in the agency world. That's why I chose the name Aspire. Because we aim to be different from your typical marketing agency throughout your entire experience.